Simply.TV Acquires InFlow Media
Simply.TV has acquired InFlow Media
Inflow Media hires new CEO in Denmark
Carsten Lakner is hired as new CEO for InFlow Media Denmark A/S, the leading metadata specialist that enables broadcasters, distributors and media houses to build superior user experiences by means of e.g. personalized content recommendations, universal search across all services, and solid editorial data enrichment. Carsten Lakner is a seasoned executive with deep knowledge of the media and technology space. He has previously worked as Director of Marketing and Head of Digital Development in DR and as Director of Marketing & PR and Channel Director with Discovery Networks. “InFlow Media is transforming digitally, and Carsten Lakner is the right person to help accelerate this drive. Carsten has throughout his career demonstrated that he can create tangible results – he has a keen eye for strategic development and his commercial drive will help InFlow Media grow its topline and deliver best-in-class quality to its customers. The board is looking forward to further developing InFlow Media with Carsten as part of the team”, says board member in InFlow Media and CEO of Ritzaus Bureau, Lars Vesterløkke. “User habits are changing rapidly and this also transforms InFlow Media’s business. While there is still a market for TV listings and editorial features in print and digital media, InFlow Media is currently undergoing a digital transformation. I can’t wait to get going together with the dedicated people at InFlow Media and realize the untapped business potential that comes with e.g. artificial intelligence and scaling digital solutions that match rapidly changing consumer needs and behaviors”, says Carsten Lakner. “I think most people will agree that it has never been more difficult to find relevant content, and we at InFlow Media are in a unique position to fix this problem!” InFlow Media is the leading provider of enriched metadata and program information. Our data populates user interfaces and recommendation engines, we make it easier for end-users to consume content that is actually relevant to them, and we help some of Europe’s biggest media brands improve their customer experience. InFlow Media is owned 50/50 by news agencies NTB in Norway and Ritzaus Bureau in Denmark. Contact: Rune Skogeng+47 90 68 01 69rune.skogeng@inflowmedia.tv Carsten Lakner+45 29 11 61 30
IBC 2023 is a wrap!
IBC 2023 is a wrap! Another incredible show has come to an end, and as we pack our bags, we’re carrying back a wealth of ideas, inspiration, and positive energy – not to mention a notebook filled with action points! Inspiration, innovation, and great connections This year, our days were filled with meetings, enlightening talks, and engaging discussions with longstanding clients and potential partners, industry peers, valued suppliers, influential standard bodies, and fellow media-tech trailblazers. We also had the pleasure of reconnecting with old friends from the industry, spanning the globe. To each and every one of you, our heartfelt thanks for being a constant source of inspiration, and encouragement, and, above all, for being truly remarkable individuals. Once again, it’s clear that metadata is taking its well-deserved place in the spotlight. We’ve heard it from distributors, broadcasters, studios, tech giants, and fellow media-tech companies – all recognizing the immense value that metadata brings to their offerings. Thank you, Amsterdam. IBC 2023 is a wrap and it has been an unforgettable experience, and we can’t wait to carry this momentum forward. All the best,Kjetil, Kristian and Rune
InFlow Media Gears Up for IBC 2023
Elevating the Entertainment Experience The global media and entertainment industry is undergoing a transformative phase, driven by technological advancements and changing consumer preferences. In this dynamic landscape, metadata solutions have emerged as a vital component, improving content navigation and enhancing user engagement. InFlow Media is at the forefront of this revolution and we are now gearing up for IBC 2023. Joining Forces at IBC The International Broadcasting Convention (IBC) is a premier event that brings together visionaries, innovators, and industry leaders from the media and entertainment sector. This year, InFlow Media is all set to showcase our cutting-edge solutions that redefine the way content is explored, discovered, and delivered to audiences. Unveiling a New Dimension of Metadata Having operated in the metadata space for more than three decades, InFlow Media has carved a niche for itself in the industry. Specializing in providing metadata to the media and entertainment sector, our services truly help enhance end-user experiences. Leveraging our unique data for search and recommendation features, content providers can present personalized recommendations, and thereby enrich audience engagement. Tailored Solutions for a Dynamic Industry What sets InFlow Media apart is our deep understanding of our focus markets. As experts in delivering metadata solutions to TV distributors, OTT players, and other media houses, InFlow Media addresses the specific needs of the market. This understanding, coupled with our broad set of features, positions us as a game-changer in an ever-evolving industry. Success Stories That Speak Volumes The success stories of InFlow Media resonate loudly. One such instance is the collaboration with Norlys in Denmark, where the implementation of Live Sports Data (POC) resulted in a significant uplift in user engagement. This accomplishment underlines our commitment to innovate and deliver value-driven solutions for our clients. A Glimpse into the Future As InFlow Media prepares to make our presence felt at IBC 2023, our focus on the future is evident. By embracing innovation, leveraging decades of experience, and catering to the unique demands of the entertainment sector, we are poised to reshape the way content is perceived and consumed. InFlow Media’s participation at IBC 2023 underscores our dedication to pushing boundaries and elevating the entertainment experience. As the industry continues to evolve, the role of metadata becomes increasingly crucial, and InFlow Media is ready to lead the way. Be sure to catch us at IBC 2023 in Amsterdam, and witness firsthand how we are shaping the future of media and entertainment. Stay tuned for more updates and insights from us as we continue our journey to revolutionize the entertainment landscape. If you have any further questions or would like more information about InFlow Media’s participation at IBC, feel free to reach out to us.
Let the games begin!
On the 20th of July, the FIFA Women’s Football World Cup kicked off in Australia and New Zealand. InFlow Media is delivering enhanced sports data for our customers to present premium sports rights such as these the way they deserve to be presented. We enable a significantly improved user experience with a much richer UI and enhance the search and recommendation features through carefully selected keywords. We enhance sports data by: ● Generating event-specific artwork with team logos and league emblem graphical overlays ● Delivering curated, event-specific and relevant keywords to improve content discovery ● Streamlining event titles into one consistent and uniform format ● Generating rich and gamified synopses with embedded and up-to-date relevant statistics So, when watching the FIFA Women’s Football World Cup with some of our Nordic customers this summer, you will experience this enhanced and unique viewer experience. InFlow Media wishes you a great championship and a fantastic summer!